About

Mai Type is a type design practice by Thy Hà, focused on creating accessible fonts and supporting Vietnamese localisation.

Based in Naarm (Melbourne), Australia, the practice is shaped by a love of type, language, culture, and importantly, a lot of boba. The name Mai comes from Thy’s middle name. In Vietnamese, mai also means tomorrow, and refers to a flower that blooms across southern Vietnam during Tết. For Thy, who was born and raised in Sài Gòn, Việt Nam, the name carries a sense of memory, place, and possibility.

About Thy

Thy Hà (she/her), known as Hà Mai Thy in Vietnamese, is a designer and researcher specialising in web design, type design, and cross-cultural communication. She is currently working on a PhD at RMIT University researching Vietnamese font localisation.

More on Thy’s work and research: thy-ha.com.

Licensing

When you buy a font from Mai Type, you are puchase a licence to use it, rather than ownership of the font itself.

Mai Type uses purchasing power parity pricing (PPP), which adjusts automatically based on where you are purchasing from. This approach is inspired by foundries such as Counter Forms, and is made possible on this site through Fontdue as Fair Price Adjustment feature. For Thy, who grew up in Việt Nam, making fonts genuinely accessible across different parts of the world is both a practical and personal commitment. Read the full Licensing terms for details.

Working on something outside the usual, like a cultural, public, community, or non-profit project? Mai Type offers Special Licences too. Please get in touch.

Services

Alongside licensing fonts, Mai Type also offers custom type and design services for people working across language, culture, and communication.

Vietnamese Consultation

Consulting for type foundries and designers looking to support Vietnamese in their fonts.

Custom Typeface Development

Bespoke typefaces for clients who want something distinctive, functional, and accessible.

Website Design & Development

Bilingual website design and development in English and Vietnamese. View previous work examples here.

Colophon

This website is set in ABC Oracle from Dinamo, which Thy helped extend for Vietnamese. Website designed and developed by Thy Hà.

Contact

For custom work, licensing questions, or a friendly hello, you can reach Mai Type here: